360 Video – A Revolution in Marketing? Technology is ever evolving. Once in a while though, there’s some really cool stuff happening. It normally gets plenty of PR, such as Apple Pay, wearable technology, virtual reality etc. One of the latest innovations, has not been given enough credit though as…
Beat the bank holiday blues It’s Tuesday the 1st of September. The bank holiday is over. The next one isn’t until Christmas. Just let that sink in. And although you absolutely love your job and your colleagues, you can’t help but wish you would have another day off. But the…
So it’s been decided. Your company’s website needs to be redesigned. You have the honour (or misfortune) to lead the project. You are responsible for timelines, budgets and deliverables. No sweat, you’ve led projects before.
What is Newsjacking? Newsjacking. You will have seen it when a celebrity make a humorous mistake or during major sporting events. Or when the British weather gets either really hot, or really cold. You will have seen great examples on TV, social media and as advertising. Big brands earn extra credit with…
There has been a lot of talk recently about spam referral traffic in Google Analytics. It’s not necessarily harmful, but it can really mess up your data. And in our opinion, inaccurate data is the root of all evil. And poor decisions. We find it most annoying as it significantly…
Remarketing. Sounds complicated, but its quite easy to understand. The essence of remarketing is already captured in the word itself. It is an online technique that is used to ‘re-market’ to the people you tried to market or sell to before, but did not succeed. You will probably have experienced remarketing yourself….
Calling all Avengers Fans, Samsung has recently released something truly worth Avenging. Some of you might have seen the new Samsung S6 commercial for the Marvels Avengers: Age of Ultron (you can view it here). The advert featured stars such as Lionel Messi, Eddie Lacy, John John Florence, Fabian Cancellara and two lucky…
Living in London is great. It can be tiring, and you will hate it at times. But you wouldn’t have it any other way. However there are some things in London that always seem to support your never ending love-hate relationship with the capital. Lived in London for a while?…
Even worked with a marketing agency that claimed any of the below myths? Walk away! Here’s 6 marketing myths you should ignore! Marketing Myth: Number 1 on Google We’re pretty sure that you will have received emails from agencies (or individuals) who guaranteed that they could drive much more traffic…
A few days ago a friend of mine posted a message on Facebook. The gist of it was that he had ‘tested’ living without Facebook for 2 weeks or so, and actually quite liked it. His life didn’t end, his girlfriend didn’t leave him and he was not desperate to…
