It’s now January 2018, the year has just started and most of us have already got our business goals and social media marketing plans in place. However, for some, creating a social media marketing plan can be very daunting, especially if you are new to social media marketing. The culture of…
5 Benefits of Digital Marketing to Help Your Business Grow There are several benefits for using both traditional marketing and digital marketing. However, more companies are moving away from the traditional way of marketing and are shifting towards digital marketing. Since more and more people are using the internet, it allows…
“Which is better, traditional marketing or digital marketing?” We’ve been asked this question several times in the past and we always tell our clients the same thing, they are both good. Traditional Marketing is not better than Digital Marketing and Digital Marketing is not better than Traditional Market. They both…
5 Social Media Tip for 2017 With the start of 2017, the number of companies promoting their products and services through social media just keeps increasing. As a digital marketing agency based in London and Asia, we’ve had a lot of companies constantly ask why their social media brand did…
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360 Video – A Revolution in Marketing? Technology is ever evolving. Once in a while though, there’s some really cool stuff happening. It normally gets plenty of PR, such as Apple Pay, wearable technology, virtual reality etc. One of the latest innovations, has not been given enough credit though as…
What is Newsjacking? Newsjacking. You will have seen it when a celebrity make a humorous mistake or during major sporting events. Or when the British weather gets either really hot, or really cold. You will have seen great examples on TV, social media and as advertising. Big brands earn extra credit with…
There has been a lot of talk recently about spam referral traffic in Google Analytics. It’s not necessarily harmful, but it can really mess up your data. And in our opinion, inaccurate data is the root of all evil. And poor decisions. We find it most annoying as it significantly…
A few days ago a friend of mine posted a message on Facebook. The gist of it was that he had ‘tested’ living without Facebook for 2 weeks or so, and actually quite liked it. His life didn’t end, his girlfriend didn’t leave him and he was not desperate to…
