What is Newsjacking? Newsjacking. You will have seen it when a celebrity make a humorous mistake or during major sporting events. Or when the British weather gets either really hot, or really cold. You will have seen great examples on TV, social media and as advertising. Big brands earn extra credit with…
Remarketing. Sounds complicated, but its quite easy to understand. The essence of remarketing is already captured in the word itself. It is an online technique that is used to ‘re-market’ to the people you tried to market or sell to before, but did not succeed. You will probably have experienced remarketing yourself….
Even worked with a marketing agency that claimed any of the below myths? Walk away! Here’s 6 marketing myths you should ignore! Marketing Myth: Number 1 on Google We’re pretty sure that you will have received emails from agencies (or individuals) who guaranteed that they could drive much more traffic…
Why a £500 website doesn’t work (if you’re serious) In our line of business, people often ask us ‘how much does a website cost?’ This is the same question as walking in to a car dealership and asking how much a car costs. Well, what kind of car are you…
Oculus Rift – Will it change engagement marketing? You may have heard of the Oculus Rift because of Facebook’s $2 billion takeover a while back. But what is the Oculus Rift exactly? Is it really that revolutionary or will it just become a new form of gaming console?
Targeted online marketing got creepier again! Good news everyone – the world of online marketing has become a whole lot creepier again! Earlier this year I was already impressed with Facebook’s efforts that made me look over my shoulder. I went to Taiwan on holiday this summer. When I got…
Apple iBeacon A few weeks ago we’ve been introduced to Apple iBeacon. As it is still fairly new and not that well-known, we thought we’d give you a quick overview. Apple iBeacon – 5 things you should know and how it is going to change your life.
6 Reasons your website needs responsive web design What is responsive web design? Responsive web design is designing a website in such a way, that it is optimised for viewing on desktop, mobile and tablet. In other words – it allows you to have the same user experience, regardless of…
10 Basic Small Business SEO Tips This week we’re discussing the dark arts of Search Engine Optimisation. Or SEO as most people call it. Below you’ll find a few very basic tips on what you can do to attract more visitors to your website. What is SEO? SEO is short for…
